Ep. 001: Fundamentals of church marketing: Where do you start?

Marketing isn’t a bad word for churches; it’s merely how you tell the story of your church to the local and global community. Chances are, you’re already doing it! Signs, your website, social media and bulletins are all aspects of church marketing. You’re not just selling a product. You’re promoting the fountain of living water — real truth, mercy and forgiveness, freely given. It’s our God-given duty to spread the news about this, with his authority, to the ends of the earth.

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Resources

Communications training – http://www.umcom.org/training

Church Marketing Plan Tool – http://www.umcom.org/learn/market-your-church

Online Course: Church Marketing: How to Effectively Reach Your Community – http://www.umctraining.org/product?catalog=Church-Marketing

Online Course: Your Church Website: Rethinking Your New Front Door – http://www.umcom.org/yourchurchwebsite

11 mistakes to avoid in church website design – http://www.umcom.org/learn/11-mistakes-in-church-website-design

Questioning charity: Redefining the role of the church – http://www.umcom.org/learn/questioning-charity-redefining-the-role-of-the-church

Preaching controversial issues without dividing the church – http://www.umcom.org/learn/preaching-controversial-issues-without-dividing-the-church

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MyCom Church Marketing Articles – http://www.umcom.org/mycom

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