MyCom Church Communications and Marketing

MyCom teaches communities of faith how to effectively find their audience and share their story with the world. Journey with savvy church communicators, pastors and leaders with support from MyCom creators and many others offering expert advice on outreach ideas, communications, social media and new technology. Conversations are practical in nature, yet casual and fun! Join us monthly on our mission to create communication resources for church leaders and amplify the voice of the church. Good reviews help other church leaders find us, so support the cause. Please also like, share and comment too. Future topic ideas can be sent to podcast@umcom.org. Thanks!

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Episodes

Monday Nov 27, 2017

In this episode of the MyCom church marketing podcast, we present a case for the church blog.
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Related MyCom Articles
Blog Ministry
http://www.umcom.org/learn/blog-ministry
Attract your community using content marketing
http://www.umcom.org/learn/attract-your-community-using-content-marketing
How to get people in pews by creating excellent content
http://www.umcom.org/learn/get-people-in-pews-with-excellent-content
Alleviate stress: Plan ahead with editorial calendars
http://www.umcom.org/learn/alleviate-stress-plan-ahead-with-editorial-calendars
Recycle content: 6 ways to reach larger audiences
http://www.umcom.org/learn/10-tips-for-keeping-your-website-or-blog-fresh
7 common pitfalls in marketing blogs
http://www.umcom.org/learn/7-common-pitfalls-in-marketing-blogs
10 tips for keeping your website or blog fresh
http://www.umcom.org/learn/10-tips-for-keeping-your-website-or-blog-fresh
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If you enjoyed this show, please go to http://www.umcom.org/mycomreview to write a review. Good reviews help other church leaders find us, so support the cause!
MyCom Church Marketing Articles: http://www.umcom.org/mycom
Sign up for MyCom e-Newsletter sent twice monthly: http://www.umcom.org/MyComSignUp
We’d love your input! Send ideas to podcast@umcom.org

Tuesday Nov 14, 2017

Today, our guest is Joe Iovino, host of the Get Your Spirit in Shape podcast which features conversations with leaders, authors, and others who offer tips, tools and things to think about as we seek to grow in our spiritual lives. Join us as we get to know Joe, his podcast and the other incredible resources that can be found at http://www.umc.org.
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Related MyCom Articles
Get Your Spirit in Shape Podcast – http://www.umc.org/podcasts
Videos for your church – http://www.umc.org/news-and-media/videos-for-your-church
Special news coverage – http://www.umc.org/news-and-media/special-coverage
Lent & Easter Devotionals – http://www.umc.org/what-we-believe/archives-lent-and-easter-devotional
Infoserv – http://www.umc.org/resources/infoserv
UMC Quizes – http://www.umc.org/quiz
Methodism Quiz: What is the birthplace of John Wesley? – http://www.umc.org/who-we-are/methodism-quiz-what-is-the-birthplace-of-john-wesley
Advent & Christmas Quiz – http://www.umc.org/what-we-believe/advent-quiz
2017 Lent & Easter Quiz – http://www.umc.org/what-we-believe/lent-quiz
Are you smarter than the average United Methodist? General Conference Edition – http://www.umc.org/who-we-are/general-conference-quiz
United Methodist Church History Quiz – http://www.umc.org/who-we-are/united-methodist-church-history-quiz
United Methodist Vocabulary Quiz – http://www.umc.org/what-we-believe/united-methodist-vocabulary-quiz
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If you enjoyed this show, please go to http://umcom.org/mycomreview to write a review. Good reviews help other church leaders find us, so support the cause!
MyCom Church Marketing Articles: http://www.umcom.org/mycom
Sign up for MyCom e-Newsletter sent twice monthly: http://www.umcom.org/MyComSignUp
We’d love your input! Send ideas to podcast@umcom.org

Tuesday Oct 31, 2017

Today we’ll talk about reaching into the heart of your community with clear and careful messaging. We’ll explore some pastoral involvement in communications and see how two preachers, one modern and one from the past, can help us better understand our jobs.
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“Sundays Coming” contemporary worship spoof: https://www.youtube.com/watch?v=ys4Nx0rNlAM
5 lessons from a hilarious spoof on contemporary worship: http://www.umcom.org/learn/5-lessons-from-hilarious-spoof-on-contemporary-worship
Related MyCom Articles
Preaching controversial issues without dividing the church: http://www.umcom.org/learn/preaching-controversial-issues-without-dividing-the-church
Top 10 church faux pas that turn off millennials: http://www.umcom.org/learn/top-10-church-faux-pas-that-turn-off-millennials
6 quick tips to make Sunday’s sermon even better: http://www.umcom.org/learn/6-quick-tips-to-make-sundays-sermon-even-better
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If you enjoyed this show, please go to http://umcom.org/mycomreview to write a review. Good reviews help other church leaders find us, so support the cause!
MyCom Church Marketing Articles: http://www.umcom.org/mycom
Sign up for MyCom e-Newsletter sent twice monthly: http://www.umcom.org/MyComSignUp
We’d love your input! Send ideas to podcast@umcom.org

Monday Oct 09, 2017

Does the church need more entrepreneurs at heart? Let’s talk about some of the characteristics of an entrepreneur, and explore together how they can apply to church communications and marketing.
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Related MyCom Articles
Ask the right questions to make the right ministry investments
How to use personality tests to create balanced teams
5 ways Jesus taught how to teach others
Pruning your programs to grow
When to end a ministry or program
Converting squishy ministry goals into clear measures
Critical components of SMART church goals
How to adapt your leadership style to motivate your team
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If you enjoyed this show, please go to umcom.org/mycomreview to write a review. Good reviews help other church leaders find us, so support the cause!
MyCom Church Marketing Articles
Sign up for MyCom e-Newsletter sent twice monthly
We’d love your input! Send ideas to podcast@umcom.org

Tuesday Sep 12, 2017

Today, we’re talking about video production for your church and why it shouldn’t be scary. If you think it doesn’t matter, please stick around and learn how impactful church videos can be. We’ll also discuss a few easy video marketing methods to get the ball rolling.
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Related MyCom Articles
How to do video announcements: 5 questions to ask
Video marketing Part 1: Can I do it and is it worth it?
Video marketing Part 2: Production tips for video marketing
Use Facebook Live to stream your church events
4 ways to use Facebook Live at church beyond the worship service
5 out-of-the-box ways to use video to promote your church
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If you enjoyed this show, please write a review. Good reviews help other church leaders find us, so support the cause!
MyCom Church Marketing Articles
Sign up for MyCom e-Newsletter sent twice monthly
We’d love your input! Send ideas to podcast@umcom.org

Monday Aug 28, 2017

Today we’re talking with Sophia Agtarap about some of the struggles leaders face when starting new churches. Sophia is the former Online Engagement Minister at United Methodist Communications and is now the Director of Communications at Vanderbilt University Divinity School. Find her on Twitter @sophiakristina.
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Resources:
Auburn Media Training
New Church Starts at Discipleship Ministries
Find Sophia Agtarap online:
BelovedCommunity.online
WanderingNotLost
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If you enjoyed this show, please go to http://www.umcom.org/mycomreview to write a review. Good reviews help other church leaders find us, so support the cause!
MyCom Church Marketing Articles: http://www.umcom.org/mycom
Sign up for MyCom e-Newsletter sent twice monthly: http://www.umcom.org/MyComSignUp
We’d love your input! Send ideas to podcast@umcom.org

Monday Aug 07, 2017

Today we’re talking about Community Listening. We are passionate about helping churches like yours get to know their communities so that you can speak life into them, in the power of the Spirit, with the tools and techniques with which the Lord has blessed us.
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Resources:
Questioning charity: Redefining the role of the church
Pruning your programs to grow
When to end a ministry or program
Ask the right questions to make the right ministry investments
Stop talking and start listening to your community
Business and faith database: Match skills and needs
The power of surveys: Discover needs and opportunities
Google Alert
VolunteerMatch
NextDoor
Meetup
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If you enjoyed this show, please go to http://www.umcom.org/mycomreview to write a review. Good reviews help other church leaders find us, so support the cause!
MyCom Church Marketing Articles: http://www.umcom.org/mycom
Sign up for MyCom e-Newsletter sent twice monthly: http://www.umcom.org/MyComSignUp
We’d love your input! Send ideas to podcast@umcom.org

Tuesday Jul 25, 2017

How do churches befriend Google and get in front of searching eyeballs? There’s no easy way. It’s just like any other friendship — takes time, persistence and lots of love. We’ll talk about search engine optimization tips and tools you can use to find and reach your audience.
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Resources:
Wordtracker – keyword suggestions
12 Free Keyword Tools To Replace Google’s Keyword Tool
SEO 2017: 8 Crucial Rules For Dominating Google’s Search Results
MyCom Articles on SEO:
Improve your church website’s search results: SEO Guide
5 church website examples optimized for search engines (SEO)
How to boost your blog’s social shares, traffic and SEO value
How to draw searchers to your church with terrific title tags
Got a great story or ministry you’d like us to highlight?
Contact United Methodist News Service:
United Methodist News Service
810 12th Avenue South
Nashville, TN 37203
Tim Tanton, Executive Director of Content
615-742-5470
newsdesk@umcom.org
Contact the Press Center:
United Methodist Office of Public Information
810 12th Avenue South
Nashville, TN 37203
Diane Degnan, Director of Public Relations
615-742-5406
presscenter@umcom.org
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If you enjoyed this show, please go to http://www.umcom.org/mycomreview  to write a review. Good reviews help other church leaders find us, so support the cause!
MyCom Church Marketing Articles
Sign up for MyCom e-Newsletter sent twice monthly
We’d love your input! Send ideas to podcast@umcom.org

Tuesday Jul 11, 2017

In part two of our church storytelling series we cover several tools you can use to help amplify your church’s message.
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Resources:
FREE PHOTO EDITING ON MAC OR PC
Canva – Simple & Fun Online Graphic Design Software
PicMonkey
Adobe Spark
FREE PHOTO EDITING FOR SMARTPHONES
Snapseed Image/Meme Editor Tutorial Videos
Snapseed for Android
Snapseed for iPhone and iPad
Adobe Spark Post
Adobe website says Spark Post is coming to Android soon.
FACEBOOK LIVE
How to do Facebook Live
4 ways to use Facebook Live at church
INSTAGRAM
http://www.umcom.org/learn/how-instagram-can-breathe-life-into-your-media-ministry-part-1 
http://www.umcom.org/learn/10-more-ways-to-use-instagram-to-promote-your-church-part-2
===============
If you enjoyed this show, please go to umcom.org/mycomreview to write a review. Good reviews help other church leaders find us, so support the cause!
MyCom Church Marketing Articles
Sign up for MyCom e-Newsletter sent twice monthly
We’d love your input! Send ideas to podcast@umcom.org

Wednesday Jun 07, 2017

The most profound book of all time starts “In the beginning, God created the heavens and the earth.” Our entire faith is rooted in a storytelling tradition. Why not use stories to amplify your church’s message of hope and love?
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Resources:
http://www.toms.co.uk/onedaywithoutshoes
http://www.moleskine.com/us/moleskine-world
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If you enjoyed this show, please go to http://www.umcom.org/mycomreview to write a review. Good reviews help other church leaders find us, so support the cause!
MyCom Church Marketing Articles: http://www.umcom.org/mycom
Sign up for MyCom e-Newsletter sent twice monthly: umcom.org/MyComSignUp
We’d love your input! Send ideas to podcast@umcom.org

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